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Is Udemy’s Complete Digital Marketing Course the Best for Beginners?
Meta Description:
Looking for an all-in-one digital marketing course? Read this in-depth review of Udemy’s Complete Digital Marketing Course to see if it’s worth your time and money.
Introduction: A Powerful Course for Aspiring Digital Marketers
Digital marketing is one of the most in-demand skills today. Whether you want to grow your business, freelance, or get hired as a marketing expert, learning digital marketing can unlock countless opportunities.
But where should you start?
Udemy’s Complete Digital Marketing Course by Rob Percival and Daragh Walsh is a popular choice for beginners. The course boasts over 22.5 hours of content, covering 12 different areas of digital marketing. The big question is: Is this the right course for you?
In this detailed review, we’ll go over:
- ✅ What’s included in the course
- ✅ Pros and cons based on real user reviews
- ✅ How it compares to competitors
- ✅ Whether it’s worth your time and money
Let’s dive in!
What is The Complete Digital Marketing Course?
The Complete Digital Marketing Course on Udemy is marketed as a “12-in-1 digital marketing training.” It aims to give students a well-rounded foundation in digital marketing through step-by-step video lessons and hands-on exercises.
Key Features:
- ✅ 12 Digital Marketing Specialties in One Course
- ✅ 22.5 Hours of On-Demand Video Content
- ✅ Hands-On Exercises for Practical Learning
- ✅
- ✅ Affordable Pricing with Udemy Discounts
This course is designed to help beginners understand digital marketing from scratch. But does it live up to expectations? Let’s take a closer look.
Course Breakdown: What Will You Learn?
Here’s a quick summary of the 12 digital marketing areas covered in this course:
1. Market Research
Learn how to identify business opportunities and analyze the competition.
2. WordPress Website Creation
A crash course in building websites using WordPress—essential for digital marketers.
3. Search Engine Optimization (SEO)
The basics of SEO and how to optimize your website for search engines.
4. Email Marketing
How to craft effective email campaigns to engage customers and boost sales.
5. Copywriting
The art of writing persuasive marketing copy that converts.
6. Google Analytics
Learn how to track and analyze website traffic.
7. Google Ads
An introduction to Google Ads for paid search advertising.
Strategies for organic and paid marketing on Facebook.
9. YouTube Marketing
How to grow a YouTube channel and drive traffic to your business.
10. Social Media Marketing
Instagram, Twitter, LinkedIn, and other social platforms explained.
11. App Marketing
Learn how to market mobile apps for better reach and downloads.
12. Google Ads Display Network
A breakdown of how display advertising works through Google’s network.
This breadth of topics makes the course feel like a complete digital marketing bootcamp. But does “learning everything” mean you’ll become a digital marketing expert? Not necessarily.
✅ Pros: What Students Loved
- ✔ – Great for beginners who want exposure to all major areas of digital marketing.
- ✔ – The instructors simplify concepts for learners.
- ✔ Affordable Compared to Other Courses – Much cheaper than DigitalMarketer or coaching programs.
- ✔ Teaches Practical Skills – Hands-on exercises in SEO, email marketing, and advertising.
- ✔ Access to Future Updates – Udemy courses often get updated to stay current.
❌ Cons: What Could Be Better
- ❌ Too Broad—Not Enough Depth for Advanced Marketers – Covers 12 areas, but lacks deep dives into each.
- ❌ Limited Instructor Interaction
- ❌ Some Sections Feel Rushed – Advanced learners may need more specialized courses.
- ❌ No TikTok or Emerging Platforms – Some reviews mention a lack of newer social media strategies.
If you’re a beginner looking for a broad introduction, you’ll likely find value in this course. But if you’re looking for in-depth knowledge in just one area, you may need more specialized training.
Who Should Take This Course?
This course is best for:
- ✅ Beginners who want to explore digital marketing
- ✅ Freelancers looking for new skills to offer clients
- ✅ Business owners wanting to grow online visibility
This course is NOT ideal for:
- ❌ Experienced digital marketers wanting specialized training
- ❌ People looking for direct instructor feedback
- ❌ Those expecting advanced strategies outside Udemy’s beginner courses
If you’re completely new to digital marketing and want a beginner-friendly overview, this course is one of the best value options available.
The Complete Digital Marketing Course vs. Competitors
| Course | Price | Depth | Best For |
|---|---|---|---|
| ✅ The Complete Digital Marketing Course (Udemy) | $84.99 (often discounted) | Beginner-Level | Covers multiple topics, great for beginners |
| 🚀 DigitalMarketer Lab Membership | $95/month | Advanced | Professional marketers, team training |
| 🆓 Google’s Digital Garage Course | Free | Beginner-Level | Nice intro, lacks depth in paid ads |
Final Verdict: Is The Complete Digital Marketing Course Worth It?
At under $100 (often discounted on Udemy), this course offers excellent value for the price. While it won’t make you an expert overnight, it gives you everything needed to get started.
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