Honest Review: Is the Copywriting Secrets Udemy Course the Right Fit for You?
One of the most common questions people ask when starting their copywriting journey is, “What’s the best course to learn how to write persuasive copy fast?” If you’ve come across a course called “Copywriting Secrets – How to Write Copy That Sells” on Udemy, you’re not alone. With thousands of enrollments and surprisingly high reviews, it’s often one of the first stops for aspiring copywriters, digital marketers, and side hustlers alike.
But is it really as valuable as it claims? And how does it compare to other training options out there?
In this in-depth review, I’ll walk you through everything you need to know about this course—from what’s inside, who it’s really for, its pros and cons, and how it stacks up against well-known competitors.

Overview: What Is the Copywriting Secrets Course on Udemy?
“Copywriting Secrets – How to Write Copy That Sells” is a beginner-friendly online video course taught by Sean Kaye. Hosted on Udemy, the course promises to teach you the fundamentals of copywriting that convert—from writing sales emails to crafting irresistible headlines.
Unlike Jim Edwards’ “Copywriting Secrets” book (same name, different format), Sean Kaye’s course is highly visual, broken into digestible video modules, and provides step-by-step guidance. If you’re deciding between the two, know that you’re looking at a book vs. a video course.
Some key promises made in the course:
- Learn psychological triggers that get readers to say “yes”
- Discover proven frameworks for headlines, email copy, and CTAs
- Understand how to apply copy techniques to websites, social ads, and landing pages
This makes it an appealing option for entrepreneurs, side hustlers, entry-level marketers, or anyone writing copy for their own business.
🧠 Pro Tip: Don’t confuse this course with Jim Edwards’ book “Copywriting Secrets.” Many beginners assume the two are the same, but Edwards delivers the content in written format with optional paid bonuses, while Kaye’s course is all video-based.
What’s Inside? Course Curriculum Breakdown
Here’s a peek into what you’ll learn inside “Copywriting Secrets – How to Write Copy That Sells”:
- ✍️ Introduction to the world of copywriting
- 🧠 Psychological principles that drive buying behavior
- 🧩 Copywriting formulas like PAS (Problem-Agitate-Solve) and AIDA
- 📰 How to write killer headlines
- 📧 Building effective email marketing campaigns
- 💬 Crafting strong CTAs (calls to action)
- 🔍 Real-life copy breakdowns and examples
The course is structured into short, digestible presentations—perfect if you don’t have a ton of time each day.
💡 Bonus Downloads: While somewhat tricky to access (based on user reviews), there are downloadable frameworks and templates included meant to help you structure real-world copy faster.
Who Is This Course Best For?
The course is ideal for:
- Total beginners to copywriting
- Freelancers or VAs looking to add copywriting services to their skill set
- Digital marketers and content creators who want to boost conversions
- Entrepreneurs doing their own marketing on a shoestring budget
If you’re writing blog posts, Facebook ads, sales emails, or even product descriptions—this course helps connect the dots between words and revenue.
However, if you’ve already launched successful sales funnels or write copy daily, this might feel too basic. Advanced copywriters may find the course light on high-level strategy.
Pros and Cons Based on Real User Reviews
Straight from Reddit threads, Quora discussions, and review sites like Coursemarks.com, here’s what people really say:
✅ Pros:
- “Clear and easy to understand, even for non-native English speakers.” – Reddit User
- Sean Kaye gives real-world breakdowns, not just textbook theory.
- Lifetime access with Udemy’s pricing—often under $20 during sales.
- Actionable frameworks you can apply immediately.
❌ Cons:
- Some modules feel repetitive (especially if you already know marketing basics).
- Downloadable extras occasionally have access issues.
- Not a full freelancer path training (no client strategy, onboarding tips, etc.)
- Lacks interactivity compared to premium programs with live coaching.
According to a 2023 review on Coursemarks, the course has a 9.5/10 rating for quality and clarity, especially praised for beginner readiness.
Source: Sean Kaye’s Udemy course on Coursemarks – https://www.coursemarks.com/course/copywriting-secrets-how-to-write-copy-that-sells/
“Practical application, supported by examples and resources, makes the content immediately useful.” – Verified student review from Coursemarks
How Does It Compare to Other Courses?
If you’re exploring your options, here’s how this course stacks up against other big names:
Course Name | Best For | Price |
---|---|---|
Copywriting Secrets (Udemy) | Beginners, fast learners | $10–$30 |
Copy Posse Launch Files | New freelancers, modern copy | $397–$697 |
AWAI Accelerated Program | Career-level copywriters | $497+ |
Copyhackers Copy School | Mid-to-advanced professionals | $1,000+ |
In short, Copywriting Secrets is the best “bang-for-your-buck” option for beginners. But if you’re looking to make a full-time copywriting career, you’ll likely upgrade to a higher-tier program later down the line.
Is This Course Worth the Money?
Absolutely—if you know what you’re getting.
At $10–$30 during Udemy sales, you’re getting immediate, actionable training from an instructor with real experience. You don’t need to commit hundreds (or thousands) of dollars just to figure out if copywriting is for you.
And because it’s hosted on Udemy, you get:
- Instant access to all video modules
- A 30-day money-back guarantee
- Lifetime access (no monthly fees)
That alone puts it ahead of more expensive programs that require recurring payments or upcharges for basic resources.
📝 Pro Tip: Udemy often discounts their courses by 80–90%. Set an alert or check back during promotions to grab it for less than $20.
Final Verdict: Should You Enroll?
“Copywriting Secrets – How to Write Copy That Sells” is easily one of the best starting points for learning how to write copy that converts. It’s beginner-friendly, low-cost, packed with usable strategies, and was created by someone who clearly knows what works.
If you’re a total beginner and want instant wins—like boosting your next email open rates or writing a better headline—it delivers well beyond its price tag.
But if you’re ready for live coaching, copy critiques, or a community of fellow writers? Eventually, you’ll need to graduate to a higher-end program.
For most newer writers though, it’s the exact right place to start.
Got questions about which copywriting course suits your goals? Drop them in the comments, and I’ll reply with honest answers based on my own experience exploring over a dozen training platforms.
And if you enjoyed this review or found it helpful, give it a share. It helps others find quality resources without wasting time or money.